Andreas Peterson Demo Reel

Amazon Wireless Contest

2011-09-24T06:59:00.000-07:00

I recently won 6th Place in a contest on Zooppa for Amazon Wireless. The task was to "Create a video, 60 seconds or less, that demonstrates how AmazonWireless eliminates the frustration synonymous with the typical mobile phone purchase path."

The entry can be viewed HERE.

I chose to tell the story as a series of humorous animated vignettes highlighting the frustrations of buying wireless devices throughout history, contrasted with the ease of using Amazon Wireless. I went for a retro-style, heavily influenced by the 50's Disney cartoons like "Toot, Whistle, Plunk and Boom," and some of the Wonderful World of Disney segments where they look at the history of a subject (music, the moon, world's fairs, etc.).

Here are screenshots [click to enlarge]:

Game Show Animation

2011-01-28T13:55:00.000-08:00

At work, I was tasked with creating the characters and backgrounds for a short game show-themed animation for a telemarketing company's website. I designed several different character styles, and the client ended up choosing a 1950's U.P.A.-style design (which was the one I hoped they'd choose anyway!)

For the set design, I went with something kind-of 60's/70's looking, like you might see on "Match Game" or something:

Here are some images:

Hockey Promo

2010-04-21T13:12:00.001-07:00

This was for a potential job--they provided the photos, logo, and textures and asked me to put together a quick commercial in the style of their other sports ads.

Whirly Gig

2010-04-05T15:54:00.000-07:00

My entry into the Sesame Street/Aniboom "Animate to Educate" contest:

Watch more cool animation and creative cartoons at Aniboom

Here are some of the art assets. Art assets created in Photoshop [click on images to enlarge.]:

Production Statistics:

Total Production Hours: 116
DESIGN/SCRIPT: 20.5
ANIMATIC: 2.9
ARTWORK: 39.0
ANIMATION: 35.4
AUDIO: 3.4
RENDERING: 14.8

March 2010 Artwork

2010-03-12T09:09:00.000-08:00

Below is a "Robot Monster" claw/foot for a client project:

Here is a background for an animated short film:

Recent Artwork

2009-10-13T09:02:00.000-07:00

This is a piece of concept art for an animated logo/intro for Seakings Studios. It's supposed to feel like 1930's Disney, like you'd see in a "Silly Symphonies" cartoon:

Here's an illustration of a sea turtle I created for an animated iPhone game. They wanted a fairly realistic turtle design to use over a photorealistic background:

These next three images are concept designs for an animated piece set to Fredrick Douglass's speech "What, to the American Slave, is Your Fourth of July?"

Finally, here are some screenshots from "Chuck Nutcracker," a comedic retelling of the Nutcracker Ballet:

Chico Video Character Designs and Screenshots

2007-04-16T14:19:00.000-07:00

These are some character designs and screenshots from an animated music video, "Chico." I created all artwork and animation for this video, inspired somewhat by the style and look of Mary Blair's concept art and illustrations.

Click an image to view it larger.

Throughout the video, the main character, an El Camino car, sees "Chica" and her back-up singer friends. I designed them so that their visual "look" was consistent from "regular" outfit, to "Southern/Dixie," to mermaids:

The following are several screenshots from the video. The video is "set" in Austin, TX, so I also tried to capture many details of the city and surrounding landscape, while still keeping the colorful, whimsical look I was going for.

As the video heads into sunset and night, the look transitions to a flatter, less textured painting style:

We return to the more detailed look as we head into the Musician's Graveyard:

Visual Development

2007-04-16T14:10:00.000-07:00

The following are pre-production images used in the Visual Development process.

Click an image below to view it larger.

Here is a color mock-up for an animated music video:

This is a character design page for a "Goldilocks"-themed commercial (NOTE: Goldilocks is missing legs because we never see her legs in the ad, so they were never designed; additionally, she is missing all but one of her "locks" because the one lock is duplicated into a full head of hair when brought into After Effects):

These two images are concepts for the main character in a children's book I am illustrating.

These are the final designs for the characters in "The Mouse and the Woodpile."

This is an early concept sketch for my film, "The Conqueror Worm."

Figure Drawings and Gestures

2007-04-16T14:05:00.000-07:00

Click on an image to view it larger.

Animation images

2007-04-12T14:19:00.000-07:00

The following are screen captures of some of my animation. All of these images contain hand-drawn elements which I colored in Adobe Photoshop and composited in Adobe after Effects.

Click on an image to view it larger.

These are from my current production, "The Mouse and the Woodpile."

These are some images from the introduction to "Elisha and the Two Bears," a BYU Animation project I helped oversee and co-direct.

The following images are from my 2004 short film, "The Conqueror Worm," based on the poem by Edgar Allen Poe.